We believe in an Earth where there is harmony between humanity and nature.


This purpose drives our mission as we look at how to practically create it within our world.

Our Mission

In order to create harmony between humanity and nature we:

  • Coach leaders and organisations to use nature to access their full potential for creativity and innovation
  • Teach leaders and organisations to re-connect to nature to improve well-being
  • Educate businesses on the link between nature connection and sustainable well-being and performance
  • Promote the importance of connecting to nature as an essential part of sustainable businesses and communities
“Nothing except for nature can transform the world as swiftly as can business – for better or for worse”

~ Amy Larkin, Founder: Nature Means Business

Who We Work With

Our approach works best with forward thinking leaders and organisations who get that sustainability is just plain common sense. It is not only an opportunity for business growth but an opportunity to transform the world into a better place for all life on Earth.

These leaders and organisations are practical and pragmatic.  You know we need to do business differently and have a desire to support both personal and professional growth within your employees, teams and communities. You recognise that the health and well-being of your employees, team and communities impacts the health and well-being of the world at large.

The EarthSelf Foundation

36% of our profits will go towards creating our vision of the EarthSelf Foundation by 2022 to help support independent research on earth connection, fund community programs and create retreat centres that contribute towards our vision.

Why 36%?
EarthSelf models itself on mycelium (the vegetative part of a fungus of which mushrooms and fungi are the reproductive aspects).
In a forest the mycelium creates a network of connections between trees that support the growth of all the trees in the forest. In return, the mycelium receives about a third of the nutrients of the tree.

How We Work


​We believe that all our relationships have the capacity to be good and honest and actively work to maintain this perspective with all our stakeholders.


We say what we mean and we do what we say.


We acknowledge the​ different feelings, values and perspectives that exist within nature and humanity.


We partner with our clients, partners, associates and stakeholders, recognising that our collective visions can only be achieved by working together.